This evening, my meal menu provided an outstanding argument why you should always double check your marketing material before it makes its way into your customers’ hands.
I’d already decided on a garlic naan to go with Chicken Tikka Masala, I just had to decide what to wash it down with. A picture of the drinks menu has been included so you can understand why I decided to grab something from the fridge when I got home!
While we got plenty of amusement out of this one while waiting on our meal, it really does go to show why a second set of eyes is essential when you are putting together new marketing material. No matter how many times you check something, there is always a mistake that seems to goes unnoticed. So save yourself the embarrassment of your customers having a laugh at your expense and have someone you can rely on to look over your work before it hits the market.